Baronet Living Room Set by Marco Zanuso for Arflex, 1964, Set of 3

Italian architect-designer Marco Zanuso was born in Milan in 1916. After graduating from the Politecnico di Milano in 1939, he taught architecture, design, and town planning from the 1940s onwards. Zanuso opened his own architecture and design studio in Milan in 1945.

In the late 1940s, Zanuso began collaborating with Italian manufacturing company Arflex to create a furniture collection using a newly developed polyurethane foam and elastic tape. Guided by the principle that these new materials would inform the aesthetic result, Zanuso designed a series of pieces for Arflex that became icons of modernist design, including the Lady Armchair (1951)—which won the gold medal at Milan’s IX Triennale—the Sleep-o-matic Sofa (1951), the Martingala Armchair (1952), and the Fourline Armchair (1964).

Between 1957 and 1977, Zanuso maintained a partnership with German industrial designer Richard Sapper (1932-2015). Together they pioneered a new postwar aesthetic known as techno-functionalism, which evolved from a series of radios and televisions they designed. Successful designs by the pair include Lambda Chair for Gavina (1959), Doney 14 for Brionvega (1962)—the first fully-transistor television—the Grillo Telephone for Siemens (1966), and a series of mobile housing units for the landmark Italy: The New Domestic Landscape exhibition at MoMA in New York in 1972. Designs in Zanuso’s architectural repertoire include the Olivetti factory buildings in Buenos Aires and São Paulo (1955-57), the IBM factory buildings in Milan (1974), and the Piccolo Theater in Milan (1998).

As a designer who was dedicated to optimizing industriali production, Zanuso’s rationalist designs embrace experimental materials that are fully exploited to improve market accessibility. Characterized by bright colors, synthetic materials, and sculptural shapes, his work brought vanguard concepts to mass-produced consumer products. Notably, he also served as editor for both Domus and Casabella magazines. Winner of five Compasso d’Oro prizes between 1956 and 1985, Zanuso’s designs can be found in many permanent collections, including MoMA New York, the Triennale in Milan, and the Arflex Museum in Italy.

Zanuso passed away in Milan in 2001.

Italian furniture manufacturing company Arflex was originally founded in Milan 1947 by a team of engineers—Carlo Barassi, Renato Teani, Pio Reggiani, and Aldo Bai—from Italian tire company Pirelli. While exploring new technologies in rubber production, they developed a new polyurethane foam and elastic tape that held great potential for modernist furniture design. Italian architect-designer Marco Zanuso (1916-2001) was brought in to create the first collections, guided by the principle that the new materials would inform the aesthetic result.

In 1951, Arflex unveiled its first piece, Zanuso’s Lady Armchair, which won the gold medal at Milan’s IX Triennale and helped catapult Arflex to international acclaim. Other successful designs by Zanuso were introduced over the years, such as the Sleep-o-matic Sofa (1951), the Martingala Armchair (1952), and the Fourline Armchair (1964).

Starting in 1952, Arflex began to work with other Italian architect-designers to broaden their product line. Standouts from the postwar era include the Fiorenza Armchair (1952) by Franco Albini, the Neptunia (1953) and Elettra (1954) collections by BBPR, the Delfino collection (1954) by Erberto Carboni, and the Bobo Lounge (1967) and Serpentone Lounge (1971) by Cini Boeri. Through the decades, Arflex has worked with an astounding roster of influential talents: Achille and Pier Giacomo Castiglioni, Roberto Manghi, , Joe Colombo, Tito Agnoli, Carlo Mollino, Michele De Lucchi, Yaacov Kaufman, Ettore Sottsass, and Angelo Mangiarotti.

Between 1951 and 1954, Arflex also produced car seats for Fiat. These seats, designed by Barassi, were adjustable and offered superior comfort thanks to the suppleness of the polyurethane foam rubber. In 1966—in collaboration with Italian furniture brands Cassina, Tecno, and Bernini—Arflex created the legendary design magazine Ottagono, which is still in publication today. In 1969, Arflex Japan was founded, followed by Arflex du Brazil in 1970.

The company trademark was bought by Seven Salotti Spa in 1995, and a number of discontinued designs were put back into production. In 2007, Arflex celebrated its 60th anniversary with a large-scale exhibition of works from the brand’s historical mounted in Milan during Salone del Mobile.

Arflex is celebrated for its incredible legacy working with iconic designers who have won numerous awards, and Arflex designs can be found in museums around the world, like the Triennale Museum in Milan, the Triennale Museum in Tokyo, the MoMa in New York, and the Chicago Athenaeum.